One of the most important things you can do to increase engagement and adoption of an enterprise social network (ESN) and employee community is to invest time and resources in branding and marketing it. At Walgreens we’ve invested a lot of time into branding and marketing our ESN and social intranet experience and it’s been …
Each week I look forward to the inspiring buzz I get from #ESNChat and I’m excited to join the team leading #ESNchat. If you’re new to #ESNchat, it’s a weekly Twitter chat founded by Jeff Ross in September 2013 for those interested in Enterprise Social Networks (internal social networks for employees of businesses). The topics covered are primarily of …
Earlier this year I had the opportunity to speak at the J Boye intranet conference. During the conference I shared the story about how at Walgreens we’re using community management strategies to roll out a new social intranet, develop an internal social media program and build communities of practice. During my talk I shared this quote …
It’s inspiring and encouraging to see how much Community Manager Appreciation Day has evolved since it was started in 2010. Four years later CMAD has become the dedicated day to not only give thanks to community managers and recognize them for the work they do, it’s now become a 24-hour celebration where we also roll …